Christian Trent Creative
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About

ROLE
Lead Designer / Art Director

AGENCY
Wellington

Background

RadicalxChange is a rapidly growing community of artists, scholars, entrepreneurs and activists who are imagining, designing, building and fighting for a brighter future. A future where power rests in diverse democratic organizations.

Challenge

Create an inclusive environment that defused the message of the community in a way that inspired action. Activate social action and transform establishment mediocrity.

Solution

A media blitze involving social campaigns, website design and onsite environmental, immersive design that increased awareness. The aesthetic concepting, brand development, and design of their print and digital assets, including all website UI/UX Design (shown below) accomplished and fueled the movement to continue the cause around the world. Traction was gained with each gathering that followed and increased many social followers across all digital platforms.

Aesthetic Reference Points For RXC

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Styleguide Development & Brand Collateral

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Social Media Concept Design

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Visual UI Design (Hi-Fidelity)

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Finalized Event Artwork

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© 2020 Christian Trent Creative. All Rights Reserved.